Social media is a power platform for promoting your business.
The sheer volume of Instagram users is outstanding. In June 2018, the platform revealed it had hit a landmark 1 billion users. And as we all know the greater the number of users, the greater the number of shares and likes… Did you know Instagram users like over 4.2 billion posts per day? What’s more, they share 95 million posts per day too! These statistics highlight just how affective the platform can be for promoting your business, plus expanding your client reach and brand recognition.
Instagram’s video posts contributes to its status as one of the leading names in social media platforms. When the feature launched in 2013, it was a huge hit, with over 5 million videos uploaded in first 24 hours. Since then, the amount of video content has quadrupled every day, while user interaction increases by over 80% each year.
With a total of 1.3 billion accounts, plus 330 million monthly active users, Twitter is a giant in the social media industry. It’s the perfect way diversify and expand your client reach, while also generating new traffic to website. And the best way to do this is through videos and pictures.
Recent studies have found Tweets with images receive 150% more retweets than those without. What’s more, Tweets with images receive 89% more likes, as well as 18% more click throughs. So if you want to attract users attention, post an image or video to capture the interest of potential customers.
The most popular social media platform in the world, Facebook boasts 2 billion monthly active users, as well as 1 billion daily users. The sheer volume of users make Facebook a useful tool for any business. A third of its users regularly engage with brands, with 39% liking or following a Facebook page to receive a special offer.
Facebook is also a top player on the social media video landscape. On average, it generates over 8 billion daily views and 100 million hours of video watched per day. What’s more, Facebook posts with images or videos see 2.3 times more engagement than those without.
Statistics like these highlight just how effective our animation videos can be.
You can use them to promote special offers, a new product launch, plus other exciting business prospects. In fact, according to video experts Animoto, four times as many consumers would prefer to watch a video about a product than read about it. Who would argue with that? Contact Visualise today about creating an eye-catching animation for your choice of social media platform! You can also click here to find out more about our social media services.
